creative Director
& Brand Consultant.

To Charlie, being a Creative Director is unlocking the creative vision for your brand. As the keyholder to the visual identity she appreciates the responsibility she has to balance strategic thinking and creativity. Staying on top of communication, deadlines and budgets whilst also successfully leading, inspiring, engaging and guiding her team to grow or nurture an idea from a client brief to a captivating campaign.

Charlie has designed in many forms, from physical product to digital. From her eye-catching marketing campaigns to designing engaging websites, Charlie will find a balance between functionality and aesthetics by working with you to merge the needs of marketing, branding and creativity. Her extensive knowledge of design software and tasteful eye allows her to craft engaging user experiences across various digital platforms.

Charlie's keen eye for detail and deep understanding of design and marketing principles, gives her a unique approach to Art Direction. It ensures that not only is every aesthetic component aligned with the overarching vision, ensuring every detail is considered, taking great care over guiding the colours, lighting, fabrication, props, wardrobe, creative talent, reference library and overall ambience. But also in bridging the creative with practical execution with highly organised production behind the scenes.